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Film as a mass-entertainment industry has as its core creative impulse, cine-technological expertise, commercial acumen, culture sensitivity, and social responsibility. Filmmaking is, thus, a unique industrial production of entertainment with people as focal point and end beneficiaries.
Our Institute recognizes that filmmaking is essentially a people-process and has designed this Course as a harmonious blend of the above-said core aspects of cinema.
The Course, accordingly, traverses simultaneously along three trajectories: (1) Continuous surveillance of social-political environment with intermittent cultural immersion; (2) Guided journey into the literaryuniverse particularly of Thamizh and extensive exposure to the best of world cinema; and (3) Rigorous and innovative training in the art and craft of cinema.
With this approach to Filmmaking, the Institute is committed to identify raw and original talents primarily across the districts of Thamizh Nadu, and to provide a conducive ambience to nurture and refine their cine-tech skills, emerging eventually as ‘serious entertainers’ technically, creatively, ethically empowered to produce wholesome and healthy, commercially viable entertainment.